| UFC afterparty with Paris |
Paris Hilton is looking for her bunnies. It’s really not as crazy at it sounds. Saturday night just turned into Easter Sunday morning and she’s walking around her Tuscan-style home in the Hollywood Hills looking for her furry friends. "Where are they?" she asks her sister, Nicky, whose lounging by the pool and talking to their friend Brandon Davis. "They’re not in the cage."
I would help out but I’m busy at the moment trying to figure what I’m even doing here as I sit in front of a silver bowl filled to the brim with Marlboros in her backyard while Rumer Willis asks me for a light. I don’t have a light but I do need a drink so I stroll back inside the house, past the curving stairway with every magazine cover that Paris has ever graced hanging along the walls and into the kitchen where I maneuver past Seth MacFarlane and Ryan Phillipe.
It’s a scene straight out of Entourage but the topic of conversation for many at the party has little to do with the premiere of Hollywood’s favorite show but with UFC 69, which took place earlier in the night. The pay-per-view show featured the biggest upset of the year when Matt Sera beat George St. Pierre for the Welterweight Championship with a TKO in the first round.
In fact, it’s all anybody in the line waiting to use the restroom can talk about over the soothing sounds of Stars are Blind after Paris goes downstairs to play her self-titled CD on her sound system. It’s the same kind of buzz that boxing has been lacking for the past two decades but the UFC has been able to capture recently from Madison Avenue’s most desirable demographic. Not only did the UFC break the pay-per-view industry’s all-time records for a single year of business in 2006, generating over $222,766,000 in revenue, that figure was the most grossed revenue by any promotion in history, including wrestling and boxing.
Numbers like that have made the gleam in UFC President Dana White’s eyes almost as bright as the one coming off his perfectly shaven head these days. "It’s surreal," says White, who recently announced that UFC bought out Japanese rival Pride Fighting Championships, furthering the company’s stranglehold on the mixed martial arts market. "We kind of look around and we’re happy and we’re proud but we haven’t even scratched the surface of this thing yet. We’re no where near mainstream and we got a long way to go."
• While we’re on the topic, Tito Ortiz was in Los Angeles on Monday to celebrate the birthday of his girlfriend Jenna Jameson at Forty Deuce. Paris Hilton was also on hand for the affair in which Ortiz got on stage and sang Happy Birthday to his girlfriend off key and ended it with the always classic "and many more on Channel 4" routine. It was a nice gesture but certainly no where near as tantalizing as the performance that Ortiz got about three months ago for his birthday. Back then Jameson popped out of a box and gave Ortiz a lap dance to Justin Timberlake’s Sexy Back and fed him a piece of his birthday cake as he was flanked by Pussycat Dolls.
| " | While we're on the topic, Tito Ortiz was in Los Angeles on Monday to celebrate the birthday of his girlfriend Jenna Jameson at Forty Deuce. Paris Hilton was also on hand for the affair in which Ortiz got on stage and sang Happy Birthday to his girlfriend off key and ended it with the always classic "and many more on Channel 4" routine. |
